Mothering Sunday 2025

Butcombe Group experienced its biggest ever day of trade in its managed pubs for Mothering Sunday, breaking its previous record set on Christmas Day last year. Butcombe Managed pubs saw a 31% like for like sales increase on Mother’s Day compared to Mother’s Day last year, further cementing its reputation and loyalty for creating memorable experiences and events for customers on their most important days. The ongoing development of their external areas spaces also helped increase bar sales by 45% year on year in strong spring sunshine. 11 sites are now part of the Butcombe Boutique Inns collection, and these inns achieved even greater like for like sales growth of 37% compared to Mother’s Day last year.

Jayson Perfect, Chief Operating Officer, Butcombe Group says: “We are really pleased that our customers continue to trust us with helping them to celebrate special days like Mothering Sunday. We have continued to focus on our food and drink offering, whilst making sure we continue to develop our offering in terms of service and amenities like our outside spaces, so we can cater for all our customers’ needs. Our continued focus on our award-winning customers service has meant all the small touches and attention to details can really make all the difference to our customers. We are also extremely grateful for all the hard work and brilliant service our teams have made, without them we would never be able to make Mothering Sunday such a memorable experience for so many of our customers”